In the news

SME Advisor - How to deal with a PR disaster

August 15, 2011

Bad PR is a reality for all businesses at some point or the other. The genius is in how you face up to it and turn it around, says Sawsan Ghanem, managing director of Active PR.

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The National - Testing times for startups in the Gulf

August 1, 2011

In a unique move to stimulate the growth of startups in the GCC, the inaugural Entrepreneur’s Loudspeaker competition will provide one lucky local business owner with US$20,000 (Dh73,459) worth of public relations support. But to win the prize entrepreneurs must know how to properly pitch their ware.

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