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حملات

March 1, 2017

Captureيلبيبليبليبل

أصبح لخبراء التسويق قدرة الوصول إلى المعلومات أكثر من أي وقت مضى. إليكم رأي سوسن غانم حول هذا الموضوع المنشور اليوم في جريدة البيان.

 

لقراءة المقال كاملاً يرجى الضغط هنا.

 

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HOW MIDDLE EAST MARKETERS ARE BRACING FOR THE TRUMP-ED UP, POST-BREXIT WORLD

February 26, 2017

Active DMC’s Managing Director, Louay Al-Samarrai, shares his views with GulfMarketingReview on how agencies need to adjust their marketing strategies in a way that recognises the human factor in communications for brands to offer them integrated campaigns.

Read the story here.

Capture Louay

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الغرق في غواصة ومحاولة الصعود إلى السطح خلال ساعة

February 19, 2017

تجاوز مجال الألعاب الترفيهية الخيال ليصل الى محاكاة تامة للواقع، ومن بين ألعاب الواقع الافتراضي نشطت أخيراً الفئة المعروفة ألعاب الهروب الحية، ولم تفوت دبي، التي تعتمد بشكل كبير على التسوق والترفيه في جذب السياح، الفرصة للاستفادة من هذه التطورات المذهلة، حيث أطلقت أمس أول مفهوم لمهمات ألعاب الهروب الحية في الشرق الأوسط بالتعاون مع شركة هِنت هَنت، وستدور أحداث اللعبة داخل غواصة.

إقرأ القصة كاملة هنا من قبل النهار.

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Treading water

February 5, 2017

While GCC countries have had to reduce spending and diversify their revenue streams, SMEs need to stay competitive in the current economic climate, according to Abdulla Al Gurg, Group General Manager of ESAG Group LLC.

Read the full story here by CPI Financial.

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UAE mid-level managers paid an average of $95,120 per year – report

January 29, 2017

Saudi Arabia was found to have the second highest gross salaries in the MEA region

Mid-level managers in the UAE are paid the highest salaries in the Middle East and Africa (MEA) region, according to a new report by Willis Towers Watson.

The report found that a typical mid-level manager in the UAE earns a gross base salary of $95,120 a year, compared to a regional average of $57,550.

Saudi Arabia was found to have the second highest gross salary in the MEA region, at an average of $90,331 per annum.

The top two spots were reversed when it came to entry-level workers, the report added.

Entry level professionals earn an average annual salary of $27,403 in Saudi Arabia, while their counterparts in the UAE pocket roughly $25,752 per year.

Across the wider MEA region, the average annual renumeration for entry level staff stood at $15,389.

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