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HomeNews › News archive: April 2012

Communicate – Challenges and opportunities

Published on April 12, 2012

Communicate asks a cross-section of the region’s media players for their take on the state of the marketing and media industries.

SME Advisor – Keeping up with the pack

Published on April 3, 2012

Marketing and Pr professionals are under a constant pressure to evolve fast and be super creative, even more than their predecessors, thanks to the nature and pace of the digital world. Sawsan Ghanem, managing director of Active PR, discusses the need to continously evolve and adapt simultaneously across all platforms.

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Digital · Marketing · Communications