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HomeNews › News archive: April 2011

Campaign ME – Social media arm for Active

Published on April 24, 2011

Active PR has launched a social media consultancy arm. The agency’s new wing will be headed by Said Hamideh, a Palestinian-American social media strategist. “With everybody racing to assert themselves in the social media space, it’s really time to go above and beyond simple traffic generation schemes,” said Hamideh.

Digital Studio – ARN in “Radio Days”

Published on April 24, 2011

Arabian Radio Network is the region’s biggest, and most technically advanced radio service. Digital Studio visited the network’s Dubai studios to catch up on events at the multi-lingual broadcaster.

The National – Ciena in “How to avoid internet disruptions”

Published on April 3, 2011

Experts outline ways to address undersea cable faults in the future.

As operators work to recover from internet slowdowns caused by damaged undersea cables off the UAE coastline, experts say only infrastructure upgrades can stave off future interruptions. Cable problems can often occur as a result of natural disasters such as earthquakes, but most of the time they are caused by anchors and fishing trawlers, according to Mashood Ahmad, the regional director of Ciena, a network solutions company.

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